Dynamic Virtual product placement
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anantadi
10 Oct, 2024

The Impact of Contextual Relevance in Virtual Product Placement

In today’s digital age, traditional advertising methods are increasingly losing their effectiveness as audiences become more adept at tuning out overt commercials. Enter Virtual Product Placement (VPP)—a technology-driven approach that seamlessly integrates products into digital co...

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Dynamic Virtual product placement
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anantadi
16 Sep, 2024

Ad Revenue on FAST Channels with Dynamic Virtual Product Placement

The rise of Free Ad-Supported Streaming TV (FAST) channels has transformed the way viewers consume content. With this shift, advertisers are exploring innovative methods to capture audience attention and drive engagement. One such groundbreaking approach is Dynamic Virtual Product Placemen...

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  • Dynamic Virtual product placement
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  • streaming
  • vpp
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